How Did Orangetheory Soho Score Overall?
The full client experience at Orangetheory Soho was excellent achieving The Fit Guide 4-Star Award.
The class was outstanding, winning our prestigious and highest 5-Star Class Experience Award.
The Highlights
The onboarding process for first timers was very thorough and unrushed, and would leave any participant feeling completely ready to make the most of the class. All team members from the reception staff to the coach acted with the utmost professionalism whilst personalizing the service.
What Our Evaluator Had To Say
“The coach was very present and attentive during the class, giving meaningful words of encouragement on an individual level.”
“The custom built cardio machines with the proprietary technology were an impressive feature.”
“We were each given a heart rate monitor, which was coached and used effectively as an integral element of the workout.”
What To Expect From An Orangetheory Session
An Orangetheory Fitness class is a 60-minute session that incorporates running, rowing, and strength training.
The running component typically includes high and low-intensity intervals, with some inclines periodically thrown in. For the rowing section, you’ll use OTF’s trademark orange water rowers, which mimic the sensation and drag of real rowing. Strength training uses dumbbells and TRXs, amongst other tools, to work and fatigue your muscles.
Technology plays a big part in the experience, with each participant being offered an arm strap that accurately monitors your heart rate throughout the session, displaying your stats on screens throughout the studio which the coach will use to educate and motivate. Their stated goal is for you to spend 12 minutes or more with your heart rate in “The Orange Zone”, which they report boosts your metabolism, burns fat, and burns more calories, even after the workout.
The motivating and supportive coaches and community round off an experience that can be tough and challenging if you want it to be but is also suitable and scalable for all levels.
The Reception Service
All interactions were professional, friendly, and personalised. The reception team was extremely knowledgeable and thorough during the check-in process and post-class follow-up.
The Class Experience
Orangetheory Soho received The Fit Guide’s prestigious and highest 5-Star Class Experience Award, offering one of the highest rated class experiences in New York.
The overall class experience was highly impressive. The pre-class induction was thorough and well structured. The coach was very present and enthusiastic during the class, giving meaningful words of encouragement on an individual level. The post-class follow up felt purposeful and genuine.
The Equipment And Studio
The high quality equipment and darkened studio offered a comfortable, clean, and well-designed training environment. The custom built cardio machines with OTF’s proprietary technology that showed individualized stats during the workout were an impressive feature.
The Facilities And Public Areas
Overall the public areas had well executed branding elements however the changing rooms, showers, and toilets lacked elements of OTF branding. During our anonymous evaluation, they had run out of shower towels and the used towel bins were overflowing.
Workout and shower towels were provided free of charge, however, they had run out of shower towels during our anonymous evaluation. Lockers were provided with number locks. A free water refill station was available.
Digital And Technology
The custom built cardio machines used proprietary technology that showed individualized stats during the workout, which was an impressive feature. Heart rate monitors were well integrated as part of the workout and played a central role in the instructor’s coaching.
The website was functional and informative. Their brand values were portrayed well across all media channels. A well rounded digital experience overall but some features could be added such as more information on the coaching team.
Pricing
Orangetheory offers a ‘first class free’ promo on their website, for first time clients.
If you’re looking for a longer-term commitment, memberships are available from $119 for four classes per month up to $279 for unlimited classes.
Drop-in sessions are available at approximately $35 per class, although prices can vary slightly per franchise. More flexible packages are also available, starting from a 10-pack for $320 to a 30-pack for $850.
