SoulCycle - 19th St.

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SoulCycle - 19th St.

New York City, USA

recommended

The SoulCycle Story

SoulCycle is considered by many to be the indoor cycling brand. Their first Manhattan studio opened back in ‘06 and started an indoor cycling revolution that paved the way for other premium fitness brands and concepts. Right after launch classes were quickly waitlisted, and it was clear that founders Elizabeth Cutler, Julie Rice and Ruth Zukerman were onto something special.

SouCycle was later acquired by Equinox in 2011, which helped turbocharge their expansion to over 100 studios in the US, Canada and the UK. They’re famous for their candlelit studios, bike choreography and instructors that are as much MCs and DJs as they are fitness professionals.

How Did Soulcycle 19th St Score Overall?

The full client experience at SoulCycle 19th St achieved our Recommended rating.

The Highlights

The pre-visit call helped us feel both prepared and excited for the class.

The studio was stunning, with a real nightclub-like atmosphere and look.

What Our Evaluator Had To Say

“Our instructor was enthusiastic and upbeat during the class.”

“Many in the class appeared to be energized and enjoying themselves.”

“The equipment was high end and the studio was all absolutely on-brand and nicely designed.”

What To Expect From A Soulcycle Session

SoulCycle is a premium indoor cycling offering that delivers soulful, music-driven rides in a fun and nightclub-like environment. Their “boundary-pushing” workout is designed to uplift and empower in an environment that’s inclusive and non-judgmental. During the class, everyone cycles in time with the beat of the music, creating an in-sync unity and vibe that’s made it world-renowned.

They often do themed rides featuring particular artists, for example, you might find a Beyonce Vs Jay-Z class, and each instructor becomes well-known for their music selection. 

If you’re a first timer to SoulCycle, we recommend seeking out a class or instructor that you vibe with and shares your taste in music.

The Reception Service

We had a good call with the team before our arrival, which got us excited for the session.

On arrival at the club, we were greeted and checked in promptly, however, there was no unprompted, despite it being our first visit to this branch.

During departure, the staff maintained a friendly demeanor and helped the client explore future class options based on our music taste.

The Class Experience

The class was energetic and motivating, with a clear focus on maintaining a high-energy atmosphere. The coach's upbeat attitude and passion for teaching created an engaging experience for regulars. However, the lack of acknowledgment or guidance for first-timers, such as ourselves, left them to navigate the session on their own.

The session concluded on a positive note with a warm farewell, but there was no follow-up with first-time participants or availability for questions afterward. Although the overall energy and structure of the class were engaging, more effort to welcome and support newcomers would have enhanced the experience.

The Equipment And Studio

The studio had a high-end feel, with sleek and well-maintained equipment that enhanced the overall experience. The room's layout impressively accommodated a large group without feeling overcrowded. The candlelit atmosphere and purposeful lighting added to the zen-like mood, aligning with the brand's focus on mindfulness and energy.

The Facilities And Public Areas

The club delivered a highly positive experience, with a clean, spacious layout that comfortably accommodated a large group. Branding was strong throughout, from the boutique stocked with branded attire to the sleek, minimalist design that reinforced the club’s identity. The bright, airy reception area, upbeat music, and polished aesthetic created an inviting first impression.

Complimentary workout and shower towels were offered, as well as number-lock lockers, and free water refill stations.

Digital And Technology

The booking process was seamless, with clear functionality allowing us to select our bike, enhancing the overall workout experience.

SoulCycle’s online brand presence was strong, and the website aligned with its professional design, consistent color schemes, and user-friendly navigation.

Pricing

SoulCycle offers new clients a range of introductory deals. At the time of writing (January 2025). SoulCycle were offering two weeks of unlimited rides for $60 (normally $99). Clients can also take their first class for $25 or purchase a three-pack for $75.

If you’re looking for a longer-term commitment, memberships are available from $134 for four classes per month up to $481 for sixteen.

Drop-in sessions are available at $40 per class, with smaller commitment packages also available, starting at a three-pack for $114 (30 days expiry) up to $990 for 30 classes (12 month expiry).

Top Scoring Categories

Equipment & Studio
five
Public Areas
five
Digital & Technology
five

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