The full client experience at Pure Barre, Flatiron was very good, achieving The Fit Guide Award Of Excellence.

The class was exceptional, winning our prestigious and highest 5-Star Class Experience Award.

The class experience was a particular stand out and was every bit deserving of its 5-Star Class Experience award.

The training area was also a highlight. It clearly enhanced the sense of brand with red lines, and the studio name on the wall.

“Our instructor’s attention and energy made this a positive experience all round.”

“We could feel the sense of community in the club amongst the instructors and members.”

“A strong effort was made to personalize and adjust the difficulty level for everyone in the room.”

Pure Barre offers four 50-minute class formats catering to different goals and ability levels. Their proprietary method is low-impact and uses tools such as balls and bands. Pure Barre Foundations is a recommended first step into their trademark small movements that strengthen and tone your body. This session is free and offers a great introduction to their method.

Pure Barre Classic is their signature session for all levels, Pure Barre Empower is a barre and high-intensity interval training blend, and Pure Barre Reform uses sliders, as well as the classic bands and barre to get your strength, coordination, and balance.

The phone line listed for the studio was not operational, so we were unable to gather information or make inquiries before the visit.

Upon arrival, our evaluator was greeted promptly and warmly by the receptionist, who was both thorough and professional. The registration process was completed efficiently, and the receptionist provided a clear and unrushed orientation of the club, pointing out essential areas like the restrooms, changing rooms, and studio. The receptionist further demonstrated thoughtfulness by offering to merge profiles from different studios into one, adding a personal and helpful touch. However, there was no indication given about where to wait before the class.

After class, while the receptionist was polite and approachable, there was no proactive effort to ask about our experience or encourage us to return. The receptionist was knowledgeable about the available packages and engaged in discussing options tailored to our needs, without being pushy.

Pure Barre Flatiron has achieved The Fit Guide 5-Star Class Experience Award for an exceptional class, putting it amongst the very best in New York and the industry.

The class experience was impressive and marked by enthusiasm and professionalism. The coach made a genuine effort to connect with each participant, introducing themselves before class and following up with the client afterward. Their focus on creating a welcoming and engaging environment was evident through personalized greetings, injury checks, and encouragement offered during the session.

The class was well-paced and flowed smoothly, with clear instructions and visual demonstrations. The coach provided modifications to ensure exercises were accessible to participants of varying fitness levels while offering options to increase intensity for advanced clients. Their energetic demeanor and encouraging words contributed to a positive atmosphere, making the class enjoyable and motivating.

While the class began slightly late and ended five minutes past the scheduled time, these factors did not significantly detract from the overall experience. The coach’s warm interaction with clients, coupled with announcements about community events and initiatives, reinforced a sense of belonging within the club. Overall, the class was a highly positive and engaging experience.

The studio was nicely designed, with high-quality equipment that was clean, well-maintained, and fully stocked to accommodate all ability levels. The weights and balls were branded with the studio logo, and the red tubes and floor lines reinforced the brand’s identity, creating a cohesive atmosphere.

The training area was spacious, clean, and comfortable, with adequate room for safe movement. While the equipment was in good condition, some weights had worn numbers, and the floorboards showed minor scuff marks, which slightly detracted from the overall polish.

The well-lit space, branded design elements, and high-quality sound system added to an engaging and professional workout environment. Despite minor condition issues, the studio left a strong and positive impression.

The studio offered spacious public areas with an industrial style characterized by white walls, slate floors, and hanging light fixtures. The branding was consistent throughout, with the studio's signature red color and name prominently displayed in the reception area and boutique. However, the atmosphere felt a bit chaotic due to the placement of lockers outside the changing rooms and some disorder in the locker area.

The changing rooms were tidy and well-equipped, featuring an array of amenities such as hand wash, hairspray, deodorant, and dry shampoo. However, the absence of benches within the changing room itself limited comfort, and minor cleanliness issues were noted. The showers were clean and offered complimentary shampoo, conditioner, and gel, but water pressure could have been stronger, and the condition of some fixtures showed wear and tear.

Lockers were conveniently sized and equipped with numerical locks but lacked hangers. Complimentary workout and shower towels were provided, though the towels occasionally showed wear.

While complimentary water was available, the refill station's slow flow was inconvenient. Paid beverage options included water and energy drinks.

It was easy to make a reservation online and the website was very informative. The site provided comprehensive details about class types, the brand's values, and coach bios, all presented in a professional and user-friendly manner. Social media pages were well-maintained, featuring relevant posts that aligned with the brand and showcasing both customers and marketing promotions. The inclusion of a Linktree in the Instagram bio facilitated easy booking.

The emails received, while including basic branding elements such as the studio name and color, lacked a strong brand presence and came from a generic email address. Additionally, social media lacked a class schedule.

Pure Barre offers a ‘first class free’ promo on their website as well as a 30% discount on the first month of a three month unlimited session membership.

If you’re looking for a longer-term commitment, memberships are available from $139 for four classes per month up to $209 for unlimited classes.

Drop-in sessions are available at $38 per class, with smaller commitment packages also available, starting at a five pack for $189.