Milo and the Bull - Clapham

Milo and the Bull - Clapham

London, UK

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The Milo and the Bull Story

Milo and the Bull was founded in 2019 by George Lowe and Richie Steele, with their first Clapham Junction location. George and Richie came up with the idea in 2013, when George was working on recovering from a neck injury in the same gym Richie worked in as a sports rehab specialist. Their shared love of sport and fitness helped them develop a close bond.

The brand was built with the vision that everyone should be able to perform at their best and achieve their fitness goals in a supportive and positive community. Milo and the Bull was born, with the values of balance, consistency and enjoyment.

Milo and the Bull now stands at three London locations, with clubs opening in Peckham Rye and London Bridge.

How Did Milo and The Bull Score Overall?

The full client experience at Milo and the Bull Clapham was excellent, achieving The Fit Guide Award Of Excellence.

The Class Experience was good and has received The Fit Guide Recommended rating.

The Highlights

The coach’s attentiveness and frequent form checks made the class feel supported and safe for every level.

The strong branding and professional feel of the website and studio design gave a polished first impression.

What Our Evaluator Had To Say

“I felt like I could book, show up and just focus on the workout as everything online was really straightforward.”

“Even when I forgot an exercise mid-way through, the coach was right there to guide me without making me feel awkward.”

“The studio wasn’t flashy, but it was clean, tidy, and had everything I needed for the session.”

What To Expect From A Milo and The Bull Circuits Session

Milo and the Bull’s Circuit class is a cardio and strength session that is “high energy and high intensity”. For the cardio component, class participants use SkiErgs, rowers and airbikes. For the strength work, expect bodyweight and free weight exercises.

Other classes offered by Milo and the Bull include strength, yoga, Pilates and rowing-focused sessions.

The Reception Service

We were unable to reach the club by phone, which made for an uncertain first impression.

On arrival, there wasn’t a reception team in place, but the coach stepped in, greeting us warmly and handling check-in quickly on an iPad. He pointed out the essentials, though we had to ask about a few things like water and showers.

After class, the conversation was approachable and relaxed. The coach explained the package options clearly, grabbed a flyer to walk us through the details, and kept the chat friendly without any pressure to sign up. It felt genuine, if not particularly focused on encouraging us to continue training.

The Class Experience

The Class Experience has received The Fit Guide Recommended rating.

The class was an enjoyable and well-rounded workout, leaving us with a positive impression overall. The session ran smoothly, with clear demonstrations and varied exercises that kept things interesting. While there were a few moments when extra guidance was needed, the coach stayed attentive and ready to help, making sure we felt supported.

The structure of the class was easy to follow, with three stations and a rotation format explained upfront. Instructions were straightforward, and the coach kept a close eye on form, offering discreet corrections and helpful adjustments. Encouragement was shared throughout the session, though progressions and regressions weren’t always highlighted.

The class wrapped up with a cooldown that brought the pace down nicely, though the music at that point made it hard to hear instructions clearly. A warm, positive atmosphere and touches of community spirit, like the friendly competition on the digital board, added to the experience.

The Equipment And Studio

The studio had a clean, easy vibe that made it a pleasant space to work out. It felt fresh and well-kept, and the music and temperature hit the right balance. It was a simple setup overall, but it worked, though with a fuller class, things might have felt a bit tight.

The gear was all in good shape and ready to go, with plenty of options for different levels. There were some nice branded touches on the walls and windows to tie the space together, even if the design itself wasn’t showy. Overall, it felt like a tidy, reliable studio to get a solid session in.

The Facilities And Public Areas

The public areas were tidy and well cared for, with a simple, no-fuss style. Branding was clear on signs, windows, and walls, giving the space a consistent look, but there weren’t any real standout design features or sensory touches to make it feel especially unique.

The changing and grooming areas were clean and functional, but space was tight so we had to navigate carefully around one another. Essentials like hand wash and a few toiletries were available, but the setup felt a bit basic, and some items weren’t presented very neatly. Showers were in good condition overall, with strong water pressure, hot water, and complimentary shower towels provided.

Lockers were small but clean and easy to use, with number locks included. Workout towels were available but not free, and there were no food or drink options beyond a free water refill spot. While the space covered the basics well, it didn’t offer much beyond that.

Digital And Technology

The digital experience felt seamless. The website was clean, easy to navigate and full of the practical information needed to feel ready for a first visit. Booking a class, paying online and managing cancellations were all simple, with confirmation emails outlining key policies like cancellation windows and arrival times.

The site itself looked sharp and on-brand, with high-quality images taken in the studio that gave a real feel for the experience. Coach bios, class descriptions and values were clearly explained, and social media pages followed the same tone, full of content from inside the club.

Pricing

Milo and The Bull offer two introductory deals for first-time clients. Newcomers can enjoy two reformer classes for £25 and two weeks of unlimited training for £25.

If you’re looking for a longer-term commitment, memberships are available from £130 for eight classes per month up to £220 for a combo membership of Milo Reformer and Milo Training. If you are interested in only Reformer classes, you can pay £85 for a four-pack and up to £200 for a twelve-pack monthly.

Drop-in sessions are available at £28 per class, with smaller commitment packages also available, starting at a five-pack for £130 for Reformer and £110 for Training classes.

Top Scoring Categories

Reception Services
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Class Experience
five
Equipment & Studio
four
Digital & Technology
four

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